by Rex Camposagrado June 29, 2020
Pro Builder


Since 1936, Professional Builder has been a leading business-to-business media source for the U.S. housing industry, delivering award-winning content in print, digital, video, email, social, and in-person channels.

The Problem

Probuilder Magazine’s main traffic sources came from direct, referral, email, and social media. They had very little organic traffic and they needed to improve their SEO efforts.

Services provided

Rex Camposagrado provided SEO, SEO Training for Editorial Staff, and social media training.

The Solution

PB Graph

Rex from Fusta Group started SEO work on the website in April 2017. In less than a year, the website showed a +450% increase in Organic Traffic and as a traffic source, SEO accounted for 71% of the overall traffic.


Susan B. headshot

Susan B. – Writer and Editor

“Rex is a consummate professional who really listened to the magazine editors at SGC and helped us elevate our SEO strategies. Whenever there was a problem, he took pains to provide a solution as quickly as possible. He is dedicated and enthusiastic about his work and very easy to work with, always taking the time to explain a new strategy or technique. Rex developed a series of monthly “Lunch and Learn” sessions to deepen our knowledge of SEO marketing and encourage a dialogue among the entire group.”

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